Green Marketing and Consumer Buying Behaviour: Evidence from Quoted firms in Nigerian Beverage Industry
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Department of Accounting & Finance and Business Administration, Fountain University, Osogbo.
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Mustapha, Y. I., Abdulraheem, M. & Omolekan, O. J. (2016): Green Marketing and Consumer Buying Behaviour: Evidence from Quoted firms in Nigerian Beverage Industry. Osogbo Journal of Management. 1(3); 56-74, Published by the Department of Accounting & Finance and Business Administration, Fountain University, Osogbo.