Strategic Marketing Planning: A Tool for Organizational Performance in the Nigerian Hospitality Industry.
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Published by Amity Directorate of Management and Allied Areas, Amity University, Uttar Pradesh Indian.
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Imouokhome, E. O., Abdulraheem, M., & Olujide J. O. (2022): Strategic Marketing Planning: A Tool for Organizational Performance in the Nigerian Hospitality Industry. Amity Journal of Management Research 5(1); 491-506. Published by Amity Directorate of Management and Allied Areas, Amity University, Uttar Pradesh Indian.